Today we are excited to announce our partnership with Marshawn Lynch, Seattle Seahawks running back sensation. Read the USA Today article that kicked off our press coverage. I custom designed his Beast Mode Key and today our JMD website launches sales. The Beast Mode Key is a one-of-a kind unisex necklace and specialty addition to our “Chain Reaction” Key necklace collection. The key is polished brass, stamped with a “Beast Mode 24” engraving and hangs on a 24” brass chain. 80% of net profits benefitting both Marshawn's FAM 1st Family Foundation and Four Rings, Montana Family Foundation.